Week 6 – Branding

By Tobia Wyss April 2, 2017 Edition CHIC 2016-2017Discover Livelo project

This week was a relatively calm week, principally dedicated to “branding”.

We have arrived at a point where our product, the data logger, is slowly becoming tangible and we have to start thinking about what we, as project and group, want to transmit and represent through it. This has become very clear to us lately, the more we talked with people that are active in the humanitarean sector. That’s why our weekly meeting has been mainly a brainstorming about possible names that we could give to our product, and discussions about the more general view and meaning of it.

On the other hand we also discussed the feedback received after the first milestone presentation, held last 24th march, in order to readjust our objectives.